Apex, NC
AvailableApexSpecials.com
A working example of the concept, featuring local businesses, services, offers, guides and community events for Apex.
City-specific local advertising properties
Own a local advertising platform for your city.
My City Specials is a collection of city-focused websites and domains for purchase or lease. Help residents discover local businesses, services, specials and events — and build lasting relationships with the companies that serve your community.
What it is
A network of city-specific local advertising sites
My City Specials brings together city-specific domains and websites, each designed to promote the businesses that serve a particular community. Instead of a generic directory, every property is tied to one city — so the content, the businesses and the audience all share the same local focus.
Selected properties may be available to purchase or lease. A person or company that acquires or leases one can develop and operate a local advertising platform for that city: reaching out to nearby businesses, promoting their services and offers, and highlighting community events over time.
Every kind of local business
More than restaurants
A city site can feature the full range of legitimate local businesses — from the trades and professional services to health, retail, recreation and community organizations. Restaurants are just one part of a much wider mix.
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Home services
HVAC, plumbing, electrical, roofing, cleaning, landscaping, pest control and general contractors.
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Automotive
Auto repair, detailing, car washes and other vehicle-related businesses.
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Health & wellness
Dentists, medical and wellness practices, gyms, fitness studios, salons and spas.
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Food & retail
Restaurants, coffee shops, retail stores and other neighborhood storefronts.
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Professional services
Real estate, insurance, accountants, attorneys and other local professionals.
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Family, recreation & community
Childcare, pet businesses, entertainment, local attractions, classes and community events.
The basic idea
How it works
Four straightforward steps. The operator is responsible for local outreach, advertising sales and running the site day to day.
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1
Choose an available city
Review the city properties and find one that fits where you want to work.
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2
Purchase or lease the property
Acquire the property outright, or lease it and operate under a written agreement.
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3
Build local relationships
Contact businesses that serve the city and develop advertising relationships.
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4
Grow content and revenue
Add local content, grow an audience, and develop advertising revenue over time.
Featured properties
City properties to explore
A selection of current city properties. Availability, offering type and purchase or lease options are shown on each card.
Cary, NC
AvailableCarySpecials.com
A city-focused property for Cary, ready for an operator to build local advertising relationships and community content.
Durham, NC
AvailableDurhamSpecials.com
A city-specific domain for Durham, suited to an operator who wants to build a local advertising platform from the ground up.
Raleigh, NC
AvailableRaleighSpecials.com
A capital-city property for Raleigh offered on a lease basis, letting an operator run the site under a written agreement.
Local eligibility
Who can advertise?
Each city site is meant for businesses that are relevant to that city. The standard is simple: a business must either be physically located in the featured city, or legitimately provide products or services to customers there.
A storefront inside the city is not required. An HVAC company, cleaner, plumber, roofer or other mobile or service-area provider based nearby may qualify when it genuinely serves the city's residents. That local focus is a core benefit of the concept — the site stays useful to the community rather than filling up with unrelated national advertising.
Possible revenue channels
Potential advertising opportunities
There are many ways a city site could generate advertising revenue. These are possibilities to explore — not guaranteed results. What works depends on the operator's local outreach, sales and content.
- Featured business listings
- Sponsored specials
- Enhanced profiles
- Homepage placements
- Category sponsorships
- Newsletter sponsorships
- Seasonal promotions
- Local guide sponsorships
- Event promotion
- Social-media promotion
- Digital-marketing services
A business does not need to offer a coupon or discount to take part. Advertising can promote a featured service, a business profile, a seasonal package, a free estimate, a grand opening, a new location, a local event, a community program or a general promotion.
A working example
See the concept in action
ApexSpecials.com is a working example of the general concept. It shows how a city-specific site can feature local businesses, services, offers, guides and community events for a single community.
Visit ApexSpecials.com (opens in a new tab)
It is shown to illustrate the format. It is not a claim about the results, audience or revenue any particular city site will achieve.
Two ways to get started
Purchase or lease
Purchase
The property may be transferred to the buyer under separately agreed terms, giving you ownership of the domain and any included assets for that city.
Lease
The property may remain owned by the current owner while you receive permission to use and operate it under a written agreement.
Exact terms, timelines and what is included are identified during the inquiry process and set out in a separate written agreement before anything is final.
Interested in a city?
Explore the available cities or send an inquiry. Requesting information does not commit you to anything and does not guarantee availability or approval.